Recently students received an email from the school detailing on Georgia Southern University’s new collaboration with TWG Plus, a higher education marketing firm, on a brand marketing project.

The marketing project focuses on creating a school-wide brand promise. Unlike a tagline or motto, a brand promise is a concise statement about what the university represents and stands for.

Georgia Southern urges the community to complete a 5-minute survey in order to gather and evaluate opinions from the student body. Student feedback will be kept completely confidential and anonymous.

To accesss the survey, click the link below.

http://s-7d88d9-i.sgizmo.com/s3/i-102894949-829071/?sguid=102894949